February 1950 Β· New York, USA
The Diners Club Card: the first general-purpose payment card
In February 1950 Frank McNamara and Ralph Schneider issued the Diners Club Card, accepted at 27 restaurants in New York; allowing payment to multiple unrelated merchants through a single cardboard card, the system marks the beginning of the modern consumer credit card.
Credit was nothing new in post-war America: since the 19th century, department stores and oil companies had issued metal 'charge plates' valid only at their own outlets. The innovation was a single card that could settle dozens of independent merchants on one bill. In 1949, businessman Frank McNamara β embarrassed after forgetting his wallet at a New York restaurant β began developing the idea with his partner Ralph Schneider and his attorney Alfred Bloomingdale.
In February 1950 Diners Club issued its card: a small cardboard slip bearing the holder's name and an account number. It began with 200 members and 27 Manhattan restaurants. The system was three-sided β the cardholder signed for the meal, the restaurant forwarded the slip to Diners Club, the company deducted a 7% commission, paid the restaurant, and billed the customer at month's end. By the end of the first year it had 20,000 members. It moved to plastic in 1951.
1958 was the turning point. American Express entered the travel and entertainment market; Bank of America launched BankAmericard (later Visa) in California β the first bank card offering a revolving credit line. In 1966 rival banks founded the Interbank Card Association (later Mastercard). In 1969 IBM engineer Forrest Parry added a magnetic stripe to the back of the card, enabling automated reading. The 1996 EMV chip standard, mid-2000s contactless payment, and 2010s phone wallets are all extensions of the same infrastructure.
Diners Club's small 1950 restaurant network has become today's global payment grid: hundreds of billions of transactions a year, with a significant share of world GDP flowing along these rails. More deeply, the card initiated a shift in consumer habits β the 'buy now, pay later' logic settled into the everyday financial life of the middle class, personal debt reached a new scale, and payment data became the raw material of modern advertising.
Gallery
Location
New York, USA Β· OpenStreetMap β
Sources
- Credit card β Encyclopaedia Britannica
- The History of the Credit Card β Federal Reserve History
- Paying with Plastic: The Digital Revolution in Buying and Borrowing β David S. Evans & Richard Schmalensee, MIT Press (2005)